About me:- I am a Marketing / Brand Management all rounder with particular proficieny and experience online SEM (SEO and PPC) specialist.
Able to influence at board level.
I am a strong communicator, passionate, positive and a team player.
Career objectives:-
Be part of the emergence of online as a robust channel for businesses in Australia.
Drive profit via the online channel for a retail brand.
Champion the online channel and online strategies and methodologies whereby businesses are predominantly offline and achieve palpable results that inspire confidence and further use of that channel.
Prior or Current experience:-
Managed P&L, customer acquisition/retention and all content and optimisation work necessary to achieve KPIs for one of the UK's biggest mail order brands.
Online channel drove 22m GBP annually.
SEO implementation across several businesses Improvements in profitability of all SEM campaigns I have managed Real grasp of online usability, analytics and optimisation practices - retail and Financial Services Agency experience
10 years Marketing experience, solid 6 years online
Your ideal job:-
Autonomy with support where needed.
A young and vibrant culture.
Work hard, play hard.
A business with established systems and processes which work and help support my role.
Technical strengths:- Campaign and web analytics software: Oracle Coremetrics Omniture (HBX and Site Catalyst) MS Office - all products.
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